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Friday, June 11, 2010

Verizon Activation

IZOD has been a tremendous success has the Series' title sponsor since they signed on in November, why? Activation, they're simply everywhere!  Unfortunately, IZOD seems to be one of the only sponsors actually activating their sponsorship investment, but hopefully that will change with Verizon. As of now I've yet to see one of the following Will Power commercials actually on air, but as I'm sure you will agree after watching, if and when they hit the air-waves it'll be a success.









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